Madam Rage SS12 Interview

Madam Rage has just started to release their new Spring collection incorporating luxe fabrics including stunning soft silky blouses, luxurious chiffon and Summer-friendly cottons. Stripes and polka dots are punctuated with block paneling in an amazing dress collection. We caught up with Madam Rage and they were kind enough to answer these questions about the new season collection:

What were the inspirations behind the new collection?

New inspirations for the Spring/summer collection came collectively from many aspects such architecture, travel, celebrities and the designer catwalks – we loved the marc by marc Jacobs for his bold prints. We are also hugely inspired by our customer and the feedback we have over the past seasons as to what they want for the season ahead.

Do you follow the catwalk trends set by the big fashion houses?

Yes, we do look at the catwalk trends for our initial design meetings but then translate them to what we think our customer want; we will usually take small elements from the main catwalk shows such as colours, prints and textures.

What are your favourite dresses from the new range?

My favourite dress is the nautical maxi dress that is colour blocked with a dipped hem and a rope belt just finished it off. This will be in stock in mid Feb. Also I love the sleeveless lace dresses, we do so well with these year on year and the new colour pallet of corals and cream look so fresh and new for this year!

Do you have a celebrity following?

Yes we are often seen on celebritys such as The Saturdays Una Healy, TOWIEs Lauren Pope and Laura Whitmore and Little Mix’s Perrie Edwards.

And finally, when is the new collection released?

The SS12 collection began to filter in throughout January and will continue through the season with around 5-7 styles per week.

Be one of the first to shop the new collection by Madam Rage now.